Tuesday, 29 July 2008

School of Life

thinking about some of the things we're working on at the moment - both internally and externally - this has just opened up down the road. It's a 'new cultural enterprise based in central London offering intelligent instruction on how to lead a fulfilled life.'

Our mate Alain de Botton is on the faculty positioning themselves as a 'chemists for the mind.'

Practically, they have a shop, organise courses, holidays and therapeutic services - everything from dinners with a prescribed menu of conversation to Sunday sermons at the horse hospital.

I'm particularly taken with the way they arrange their books - a shelf for those who want to change the world, a shelf for those who worry about death, a shelf for those who have recently fallen in love, a shelf for those in search of their own company, even a shelf for those with a short attention span. Genius.

I'm intrigued and will be organising a meet and greet at the first opportunity. Who's in?

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2 comments:

Anonymous said...

it looks amazing! i'm def up for popping along

they have a great blog too http://theschooloflife.typepad.com/

Anonymous said...

I'm intrigued - I'm in!