The Apprentice, Property Ladder, Dragons Den.... capitalism was fun while it lasted. But as banks are being nationalised and city high-fliers are packing their executive stress balls into cardboard boxes and switching the lights off as they leave, people are beginning to wonder whether socialism had it right after all. Karl Marx's Das Capital is flying off the shelves in bookshops, and its readers are finding his predictions that capitalism would collapse under its own internal contradictions ever so prescient.
And even if the current crisis isn't quite capitalism eating itself, it has certainly shaken people's belief in the power of the market to fix our problems. Expect to see an increasing focus on people power in marketing.... and perhaps even some celebrity chefs try to rescue the bits of Britain with community projects.